October 18, 2004

LANGERS JUICE COMPANY ON BOARD WITH THORSPORT FOR BALANCE OF 2004

Sandusky, Oh. – Langers Juice Company, based in City of Industry, Calif., has agreed to become an associate sponsor of ThorSport Racing’s two-truck entry in the NASCAR Truck Series for the balance of the 2004 season. The company’s logos will be placed on both the No. 88 Menards Chevrolet and the No. 13 ThorSport Racing/Microtel Chevrolet in each remaining event in 2004.

“We’re very pleased to have Langers Juice Company on board with us for the balance of the season,” said team owner Duke Thorson. “It is great to have a high-quality company on board like Langers. We’ve got a lot of exciting things going on with ThorSport Racing right now, and this partnership with Langers Juice Company is definitely one of them.”

Langers Juice Company National Sales Manager Tom Bottiaux said the partnership provides a strong brand-building opportunity as well as a chance to build an expanded distribution base.

“We’ve been looking to get involved in NASCAR racing for a long time,” Bottiaux said. “This is a great platform to get your name in front of millions of loyal consumers. NASCAR is one of the most family-friendly sports marketing platforms out there, and we are a family friendly product. We’re going to use this program as a means to build relationships that will make the Langers brand the number one choice for NASCAR families all across the country.”

ThorSport Racing will return to action this Saturday in the Kroger 200 at Martinsville Speedway. The event is scheduled for live telecast on Speed Channel starting at 1 P.M. Eastern. The race will also be broadcast live on select radio affiliates of the Motor Racing Network and on NASCAR Radio 144 on XM Satellite Radio. TruckSeries.com will provide live practice and qualifying updates as well as complete pre- and post-race coverage at www.truckseries.com.